Fund Raising / Charity Photography & Video
In order to raise awareness and bring attention to their cause, charities need to be proactive in the creation of their image. By having professional photos done, it creates the impression that you are extremely organized, and potential supporters feel comfortable with tributing their hard-earned cash. A modest investment in professional polish makes a huge difference to your promotability, and you can leverage the images/videos across the gamut of your campaign media (which is often very diverse for these kinds of projects). Video, in particular, is a great way to give potential donors a real sense of who they are dealing with, and with it’s more effective way of conveying emotion or gravity, it provides the very best opportunity for personalizing your message. People are always more responsive to video – which is expected as mandatory for crowd funding profiles, for instance. Below I have included images from an ongoing fund raiser campaign that I am currently supporting.
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